In his excellent book, Predictable Revenue, author Aaron Ross defines 3 types of leads. The first type of leads Ross identifies are “seeds.” Seeds are leads that develop […]
Sam Aparicio Co-founder & CEO, Ring.io
You don’t have to work in sales to see how dramatically buying patterns have changed in recent years. Consider grocery shopping. You’re in the baking ingredients aisle, and […]
Sam Aparicio Co-founder & CEO, Ring.io
You’re shopping for a new smartphone at a national chain, and you’ve already decided which model you want. You let the salesperson know up front that this is […]
Sam Aparicio Co-founder & CEO, Ring.io
Have you taken an honest look at your sales process recently? When business is booming, analyzing your sales process is key to sustaining success, and understanding why it’s […]
Sam Aparicio Co-founder & CEO, Ring.io
Is your B2B sales process delivering the ROI that you expect? B2B selling has changed in recent years, thanks to digital technology. Even social media, initially used primarily […]
Sam Aparicio Co-founder & CEO, Ring.io
At some point in your career, you may have had a CEO or CMO that was fairly hands off. After all was said and done, this person only […]
Sam Aparicio Co-founder & CEO, Ring.io
This past June marked an important milestone for the U.S. economy: the five year anniversary of our economic recovery. Despite the fact that the economy has been on […]
Sam Aparicio Co-founder & CEO, Ring.io